Blog

Crowdfunding + Social Media

Work your social network to showcase your campaign You’ve written clear and informative content, made an introductory video, offered rewards and added your crowdfunding campaign to an online platform such as ZAAR. It’s easy to assume that your work is now done, and all you need do is sit back and watch the funding roll in. Make this critical errorread more

ZAAR To Join Speaker Panel at ECN Crowdfunding Convention

We’re thrilled to announce that representatives from ZAAR will be contributing to a major crowdfunding convention in Lithuania, later this month. The 6th European Crowdfunding Network Convention will be held at the Sapiegos Tech Park in Vilnius on 19th and 20th October, and will focus on New Technologies for Accessing Finance. ZAAR will be participating in the convention as partread more

Showcase Your Project – The Benefits of Having a Campaign Video

They say that a picture speaks a thousand words, and when it comes to your crowdfunding campaign on ZAAR, this adage is never truer. To take the concept to the next level, however, adding interesting audio-visuals to your campaign via an introductory video could be the difference between simply reaching your funding target, and exceeding it beyond all expectations. Whyread more

Rewards – An Essential Boost to Your Crowdfunding Campaign

A successful crowdfunding campaign is one that encourages its supporters to become involved with the cause, and keeps them engaged once it is finished. A very effective way of doing this is to offer them a reward relevant to the campaign, in exchange for their contribution. Whilst your backers will feel more valued and appreciated when their support is recognisedread more

How to Attract Backers to your Crowdfunding Campaign

Every backer you interest in your campaign brings you a step closer to success It’s tempting to assume that crowdfunding simply involves creating a campaign on an online platform and waiting for the funds to start rolling in. Whilst you may still receive a little support using this method, it’s unlikely that your campaign will even get close to hitting,read more

Malta’s first crowd-funding platform raises €90,000

In just over a year, Malta’s first crowd-funding platform Zaar has managed to raise more than €90,000 for 32 different projects by sourcing contributions from members of the public. “We’ve had a 63 per cent success rate, meaning that nearly two-thirds of the closed projects were successful in reaching their target. This is well above the industry standard worldwide,” Zaarread more

Is investment-based crowdfunding the way forward for Maltese business?

Last January, Zaar, Malta’s only local crowdfunding platform, held a workshop at the Malta Financial Services Authority exploring the potential introduction of investment-based crowdfunding in Malta, in addition to reward and donation based crowdfunding models that already exist, following the release of a discussion paper on the topic. Sarah Micallef speaks to Zaar manager Matthew Caruana and Grant Thornton directorread more

Malta’s First Crowdfunding Platform

Whether community, cultural, entrepreneurial or otherwise, zaar.com.mt has become a valuable platform that connects projects and ideas with much-needed finances through crowdfunding. ZAAR – Malta’s first crowdfunding platform is an online platform founded on the premise that big ideas can go far, and helps projects to get off the ground thanks to the financial support of backers who believe thatread more